Engagement builds loyalty.

Inflight entertainment is a lot more than picking movies. It’s about finding the right mix of films, TV, music, and digital content that fits each airline’s brand, audience, and regional preferences. Our curators build lineups with passengers in mind, thinking about who’s flying and how to keep them engaged. We work closely with studios and content partners to lock in deals and secure exclusives. We handle everything from acquisitions and rights management to metadata and delivery.

Our Creative Studio produces custom content like destination guides, trailer reels, PRAMs and safety videos. To keep everything running smoothly, our SpafaxOne suite of digital tools helps airlines manage content, track data, and personalize what passengers watch. Behind the scenes, our lab, Spafax Hub, handles metadata, editing, encoding, and making sure every file plays perfectly on seatback screens and wireless platforms.